Privacy Policy

Last updated: August 2, 2025


This Privacy Policy describes how Pixel Heart LLC ("we," "us," or "our") collects, uses, and shares information when you use the WLED+ mobile/desktop application ("the App"). By using the App, you agree to the terms and conditions outlined in this Privacy Policy.

1

Types of Information We Collect

Information You Provide

When you contact support or submit feedback, we may collect your name and email address. This information is provided voluntarily and is used solely for responding to your inquiries.

Automatically Collected Information

We automatically collect technical information to improve app functionality and stability:

  • Device Information: Device type, operating system version, app version
  • Performance Data: Crash reports and error logs through Sentry
  • Usage Data: App feature usage for improving user experience

Local Data

The following data is stored locally on your device and is not transmitted to us:

  • WLED device configurations and settings
  • User preferences and customizations
  • Local network device discovery information
2

Purpose of Data Collection

We collect and use information for the following purposes:

  • App Functionality: To provide core features and maintain app performance
  • Technical Support: To respond to user inquiries and provide assistance
  • Bug Fixes and Improvements: To identify and resolve technical issues
  • Analytics: To understand app usage patterns and improve user experience
3

Data Sharing and Third-Party Services

We do not sell, trade, or share your personal information with third parties except as described below:

Sentry (Crash Reporting)

We use Sentry for crash reporting and error tracking. Sentry may store data in the United States and processes data in accordance with their privacy policy. Data is automatically deleted after 90 days. View Sentry's Privacy Policy.

Legal Requirements

We may disclose your information if required by law, regulation, legal process, or governmental request.

4

Your Privacy Rights

General Rights

You have the right to:

  • Access the personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of your personal information
  • Object to or restrict processing of your data
  • Withdraw consent at any time

GDPR Rights (EU Users)

Under the General Data Protection Regulation (GDPR), EU users have additional rights including data portability and the right to lodge a complaint with a supervisory authority.

CCPA Rights (California Users)

Under the California Consumer Privacy Act (CCPA), California residents have the right to:

  • Know what personal information is collected, used, shared, or sold
  • Delete personal information held by the business
  • Opt-out of the sale of personal information (we do not sell personal information)
  • Non-discrimination for exercising CCPA rights

Exercising Your Rights

To exercise any of these rights, please contact us at support@wledplus.com. We will respond to your request within 30 days.

5

Data Retention and Deletion

We retain information for the following periods:

  • Support Requests: Retained until resolved, typically 30-90 days
  • Crash Reports: Automatically deleted after 90 days through Sentry
  • Local Device Data: Stored on your device until you delete the app

You can request deletion of your personal information at any time by contacting us. Upon deletion request, we will remove your data within 30 days unless required to retain it by law.

6

Children's Privacy

This app is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately, and we will delete such information.

7

Data Security

We implement industry-standard security measures to protect your information, including:

  • Encryption of data in transit and at rest
  • Regular security assessments and updates
  • Limited access to personal information on a need-to-know basis
  • Secure data centers and infrastructure

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

8

International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence, including the United States. These countries may have different data protection laws. When we transfer your information, we ensure appropriate safeguards are in place to protect your data in accordance with applicable privacy laws.

9

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. When we make material changes, we will:

  • Update the "Last updated" date at the top of this policy
  • Notify you through the app or by email if you have provided contact information
  • For material changes, provide 30 days advance notice where required by law

Your continued use of the app after changes become effective constitutes acceptance of the updated policy.

10

Do Not Track Signals

Our app does not respond to Do Not Track signals as there is no uniform standard for handling such signals. However, you can control data collection through your device settings and by contacting us directly.

11

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

We will respond to your inquiry within 30 days. For urgent privacy matters, please include "Privacy Request" in the subject line of your email.

© PIXEL HEART LLC, 2025